{"id":8,"date":"2021-06-21T06:40:07","date_gmt":"2021-06-21T06:40:07","guid":{"rendered":"https:\/\/mlconsultancy.co.uk\/?page_id=8"},"modified":"2024-04-11T08:33:28","modified_gmt":"2024-04-11T08:33:28","slug":"home","status":"publish","type":"page","link":"https:\/\/mlconsultancy.co.uk\/","title":{"rendered":"Home"},"content":{"rendered":"\t\t
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Whether you need
'The Complete Works'
or a little brand refresh<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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You’ve come to the right place\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t

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Hi there, <\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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I'm Melanie<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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I live in a village near Dunstable, Bedfordshire. I’ve run my own design businesses for 20 years, focussing heavily on branding and marketing. I’m now able to spend time helping businesses like yours grow.<\/span><\/p>

I\u2019ve worked with a variety of businesses and organisations from small business owners through to the NHS.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\tREAD MORE<\/span>\n\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Services<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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How I can help<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Business-Ready Package <\/center><\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t
For only \u00a32449, you will get an in-depth brand and marketing consultation, amazing logo and brand colour palette, company strapline, business copywriting AND a fabulous bespoke website. You’ll be good to go!<\/center><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Logo & Branding <\/center><\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t
Your logo is a visual representation of your business and you want to make sure it\u2019s something you love, that stands out and is recognisable.\n\n

\nYou also want to make sure that you brand identity is clear, which makes marketing your business so much easier. Your brand colours, the images you want to use in your marketing, the fonts to choose, they all matter and I can help you find the right ones for your business.<\/center><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Copywriting <\/center><\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t
If your website is the heart of your business, your copy (the words you use) is the bones. Everything you do in your business involves your copy. Everything. So, it\u2019s important that you make sure you\u2019re copy is connect with audience and turn them into paying customers.


I will work with you to create words that helps you grow your business.<\/center><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Social Media Management <\/center><\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t
You have so much to do in your business and you can\u2019t do it all yourself, so I\u2019m here to offer you social media support.<\/center>
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Whether it\u2019s creating the posts, scheduling them or monitoring what\u2019s working and what\u2019s not, I can help you create social media success in your business.<\/center><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Web Design <\/center><\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t
Your website is the heart of your business. It needs to do so much, but not overwhelm your customers. It needs to stand out in a search, let people see what you do, showcase your products, services and expertise and it needs to connect with the other elements of your marketing, so people can get in touch easily.<\/center>

I can help you create a website that works for your business, helping you get a mobile friendly, beautiful, functional, SEO friendly website that you and your customers love.<\/center><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Videos <\/center><\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t
Video is huge on social media as it performs best with most algorithms, based on the
fact it captures a viewer’s attention for longer. Video also lets you establish
authority and adds a more personal feel to your message. You will be far more likely
to connect on an emotional level with your audience if you use video versus another
content type.<\/center><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Power Hour<\/center><\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t
60 Minutes to Boost Your Biz<\/strong>

Give me 60 minutes of your time and I’ll give you creative brand and marketing ideas that will boost your biz!

Only \u00a3149 – book in now\u00a0<\/a><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Marketing Ideas<\/center><\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t
Have you been marketing for a while? Do you sometimes feel like you\u2019re talking to yourself? Are you just repeating the same old content? Do you understand how your marketing all fits together? Are you short on time and ideas? Are you spending a fortune on marketing that\u2019s not converting into paying customers?\u00a0\n

\nI can help you create a marketing plan that will bring you more customers, grow your business and improve your profits.<\/center><\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Facebook\/Instagram Advertising<\/center><\/a>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t

Here\u2019s some information about it\u2026<\/p>

Why Facebook and Instagram advertising works so effectively:<\/p>

Popularity and dominance: <\/strong>Facebook has 2.85 billion monthly active users who each check their Fb feed an average of 14 times a day!<\/p>

Targeting and Data:<\/strong> Facebook knows a huge amount about its users. It has an unrivalled ability to target your ideal customer via their location, demographic, their work, their interests, and their interest in your business. It uses a tracking device (Facebook Pixel) to retarget people who have shown an interest in your business via Facebook or your website. This allows us to run a series of adverts which gradually move your target customer down the sales funnel until they convert as a lead or sale.<\/p>

Why Facebook \/ Instagram advertising should be run by a specialist?<\/p>

It’s Complicated:<\/strong>\u00a0Without understanding how to set up, test, optimise and scale your Facebook ads effectively it can be difficult to achieve a return on your ad spend.<\/p>

Campaign is King:<\/strong> Such is the excitement about online advertising, many businesses assume they can increase sales and leads from single, stand-alone ads (or simply ‘Boosting’ a post). Facebook advertising can help your business grow, but it requires setting up an in-depth ad campaign in Ads Manager, and regular monitoring and management. Your campaign will include a period of time where Facebook will be actively ‘learning’ about your objectives and targeting, which requires time and budget for testing. It is a commitment, but one that can pay huge dividends when managed well.<\/p>

Our Facebook \/ Instagram Ad Management Service Includes:<\/p>